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Nike

#Greatnesswithin

Challenge: Create a strong poster campaign for Nikes soccer shoe Nike Hypervenom Phinish II 'Ousadia Alegria' Neymar Boots.

Target Audience: Soccer kids and youths/young adults (16-25years)

Strategy: Nike has created the shoe which makes you feel and play like a world champion. A shoe striking in design and performance supporting your football match. “Don’t play just football –kick it like Neymar.”

Royal Canin

#LoyaltotheRoyal

Challenge: Create a composite using two images (one animal) for a pet food brand.

Took this a step further.

Our dogs see us as royalty every time we carry a new bag in the house, open it, hear a can pop, fill a bowl up, with a delicious meal satisfying their appetite keeping them coming back for more but most importantly keeps them loyal to us. Using recognizable royalty we played with the analogy of dogs with similar features being more loyal than their significant others.